Leverage Your Customers to Amplify Your Dealership on Social Media

Loren Fay Blog, Facebook, Instagram, Social Media, Twitter 0 Comments

What is social media A.) An additional place to list inventory B.) A way to personalize your dealership C.) A task for my niece / nephew because they’re young and were born knowing what to do D.) A waste of time Correct Answer: B. After auditing a handful of dealership Facebook pages recently, I noticed that many don’t know what …

Brandon Honda and LotVantage Help “Drive” Adoptions

Adam Goldberg Giving Back 0 Comments

As a company, our team is very dog friendly, especially our Marketing Director, Adam Goldberg. Adam previously worked for the Humane Society of Broward County in Ft. Lauderdale prior to working for LotVantage. His love for animals and taking pictures of them, is as strong as ever. Adam regularly volunteers his time at night and on weekends at animal shelters all …

Dealerships on Twitter: Lingo for Dealers to Engage with Customers on Twitter

Loren Fay Blog, Social Media, Twitter 0 Comments

With Twitter being the 3rd largest social media platform, we think that it is important for dealerships to know some of these shorthand terms and abbreviations to better understand the Twitterverse and how to engage with customers where they’re hanging out online. As of February 9, 2017, Twitter’s monthly active users grew to 319 million. Twitter is a free social …

How Emoji’s Can Help Dealership’s Relate To Their Customers

Loren Fay Uncategorized 0 Comments

We dub 2017 the year of emojis for dealership’s! That statement would not have been taken serious years ago. Have you noticed how prevalent the use of emojis are outside of social media? They’re everywhere! In case you don’t know what emoji stands for, it means pictograph. They are tiny pictures used to represent text. Think, modern day hieroglyphs. Similar …

Dealership Google Reviews: How to Get Love Letters from Customers

Loren Fay Blog 0 Comments

Valentine’s Day is around the corner and there is no better time to get love letters from your customers. Love letters, also known as reviews, are a great way to boost your dealership’s reputation and brand, locally. It is no surprise that today’s consumers are searching for reviews from previous customers, before they even step foot in a dealership. With 90% …

Love Your Dealership with Facebook Retargeting

Loren Fay Blog, Facebook 0 Comments

Here at LotVantage, we love, LOVE! With our favorite new company hashtag #ilovemylotvantage, we mean business. We strongly believe that it is worthwhile that dealership’s consider marketing matters of the heart when thinking about Facebook Retargeting. Valentine’s Day; the day when you give your sweetheart an oversized teddy bear, heart shaped boxes of chocolate and quite possibly a bushel of …

Longform Facebook Video Should Be a Focus for Dealerships and Manufacturers

Adam Goldberg Blog, Facebook, Video 0 Comments

Facebook recently announced another change to their News Feed algorithm, which will now favor longform video. Facebook is constantly working on News Feed to ensure users are enjoying their experience, with the goal to keep them on Facebook longer. In the announcement, Facebook encourages brands to “focus on creating videos that are relevant and engaging to their audiences. Longer videos …

Centurion Boats and Supreme Boats

Press Release: LotVantage Selected by Centurion & Supreme Boats as Social Media Partner

Loren Fay Press Release 0 Comments

January 26, 2017, Tampa, FL LotVantage, a digital marketing company for dealerships, has been selected as a strategic social media partner by Centurion & Supreme Boats. Dealerships who carry those product lines can now easily manage their social media presence Handsfree. Centurion & Supreme Boats will strategically manage brand awareness via the dealerships who carry their inventory. Dealers will take …

Facebook Instant Reply for Dealerships

How To Set Up Facebook Instant Reply For Your Dealership Page

Loren Fay Blog, Facebook, How-To's, Social Media 0 Comments

What are Facebook Instant Replies? Instant Replies is a newer option from Facebook that allows you to automatically send messages as your Page’s first response to new messages. For example, you can use your Instant Reply message to let a customer know that you’ll get back to them soon, thank them for contacting your Page or give them a Call-to-Action …

social media for dealerships

Loren Fay Blog, Facebook, Social Media, Uncategorized 0 Comments

We’d like to share 5 things your dealership can do to improve their social media presence in 2017. According to estimates, the number of worldwide social media users has reached 1.96 billion and is expected to grow to some 2.5 billion by 2018. Considering the number of people interacting on social media networks, it is a no-brainer that dealerships should …