Hey there! I have been doing some research on some great ideas in marketing using Foursquare and I wanted to share them with you. I read this great article over at seo-hacker.com and along with my research, I wanted to put a good spin on it for car dealerships. Here’s a few I came up with. If you like these ideas, or have used Foursquare and came up with some better suggestions, leave them below! Thanks!

Foursquare for Car Dealerships – Free Automotive Internet Marketing

Foursquare can be great use for automotive internet marketing and gaining free advertising. I don’t want to go into details on Foursquare itself, but claim and set your profile up. While search engine optimization (seo) isn’t really friendly with Foursquare in its results, it is good etiquette and a benefit to have your keywords in your profile.
So now that you optimized your Foursquare account for your dealership, you want to add friends to your foursquare account to help in your car dealer marketing online. Why? As the internet continues to evolve, we want to be more social with our direct audience. More and more people are searching online and doing reviews before visiting dealerships. It’s best to plant a seed and always stay on someone’s mind.
Speaking of adding friends, the best thing you can do to help your car dealership marketing is to check in every day and to add tips. By checking in, you continue the idea of staying in someone’s mind and by adding tips, you can talk about incentives, specials, or anything that may be of note.
And the last great way to grow your leads and clientele via Foursquare, use Foursquare to grow your auto sales online by having incentives and rewards for visitors who “check in” and post the “check in” to their wall or tweet it. Anything is imaginable… free service checkup, $100 off of the car purchase price, or even a coupon to a local store. This car sales marketing tactic is doing wonders for those who are using it already as their ROI is significantly higher than “shotgun blast” advertising.

Foursquare’s Future in Automotive Internet Marketing

It’s pretty easy to predict that Foursquare and it’s type will be here for a while and can only help car purchasers find used cars online. As search engines and even the internet continues to evolve, social signals will continue to play a bigger and bigger part. So, hop on the wagon and “check in!”
If you are looking to grow your online car sales marketing and online car sales leads, contact one of our auto industry experts here at LotVantage by call (866) 881.3229 today! Don’t forget to get our FREE (for a limited time!) eBook entitled Automobile Marketing Strategies for the 21st Century to help increase your conversions at online car selling websites today!

foursquare Hide

Hey there! I have been doing some research on some great ideas in marketing using Foursquare and I wanted to share them with you. I read this great article over at seo-hacker.com and along with my research, I wanted to put a good spin on it for car dealerships. Here’s a few I came up with. If you like these ideas, or have used Foursquare and came up with some better suggestions, leave them below! Thanks!

Foursquare for Car Dealerships – Free Automotive Internet Marketing

Foursquare can be great use for automotive internet marketing and gaining free advertising. I don’t want to go into details on Foursquare itself, but claim and set your profile up. While search engine optimization (seo) isn’t really friendly with Foursquare in its results, it is good etiquette and a benefit to have your keywords in your profile.
So now that you optimized your Foursquare account for your dealership, you want to add friends to your foursquare account to help in your car dealer marketing online. Why? As the internet continues to evolve, we want to be more social with our direct audience. More and more people are searching online and doing reviews before visiting dealerships. It’s best to plant a seed and always stay on someone’s mind.
Speaking of adding friends, the best thing you can do to help your car dealership marketing is to check in every day and to add tips. By checking in, you continue the idea of staying in someone’s mind and by adding tips, you can talk about incentives, specials, or anything that may be of note.
And the last great way to grow your leads and clientele via Foursquare, use Foursquare to grow your auto sales online by having incentives and rewards for visitors who “check in” and post the “check in” to their wall or tweet it. Anything is imaginable… free service checkup, $100 off of the car purchase price, or even a coupon to a local store. This car sales marketing tactic is doing wonders for those who are using it already as their ROI is significantly higher than “shotgun blast” advertising.

Foursquare’s Future in Automotive Internet Marketing

It’s pretty easy to predict that Foursquare and it’s type will be here for a while and can only help car purchasers find used cars online. As search engines and even the internet continues to evolve, social signals will continue to play a bigger and bigger part. So, hop on the wagon and “check in!”
If you are looking to grow your online car sales marketing and online car sales leads, contact one of our auto industry experts here at LotVantage by call (866) 881.3229 today! Don’t forget to get our FREE (for a limited time!) eBook entitled Automobile Marketing Strategies for the 21st Century to help increase your conversions at online car selling websites today!

foursquare Hide

Increase Auto Sales Online

Before talking about this awesome auto dealership software and how LotVantage will help you increase sales and your bottom dollar, I wanted to say hello and introduce myself.
My name is Phil Krnjeu and I’m the guy in charge of helping you sell cars online and learn how digital marketing for your auto dealership IS the next biggest thing in our industry… and if you don’t get on the wave now, you are going to miss out.

Build Your Internet Business and Reach

The team here at LotVantage wants to work with you to help you grow your automotive marketing service online to reach your customers. That’s the goal, right? Cut your advertising costs online and get more leads, more appointments, and more customers! Picture yourself walking into your big box electronics store where your goal is to purchase a new audio receiver to hook up all your electronic toys. As you walk in, you glance above you and think, “What is going on??? There are no aisle signs telling me where to go for my new audio receiver!” You see televisions, washers, computers, everything but what you need and what you want. You can choose to waste your time and get lost in the maze (and probably buy something other than the audio receiver) or search out someone who works there, someone can guide you in the direction and understands the products and the market, someone who will help you meet your wants and needs.

Build Your Car Ads Online and Your Industry Knowledge in One Spot

LotVantage is looking forward to working with you. We’ve created our new ebook titled Automobile Marketing Strategies for the 21st Century. This book won’t be free forever so download it! This ebook will help you understand how auto marketing is changing and how you can take advantage of auto marketing online. Online advertising, inventory management, and social media are just a few of the topics talked about in detail.

Download this ebook now!

We here at LotVantage want to become your online auto industry expert.We want to help you find your “new audio receiver” without stopping and looking at all the other noise. Some of the topics and ideas we will have with you include the following:

Automotive Industry Trends

We will look at online automotive industry trends and explain how you can take these trends and turn them into money.

Free Auto Ads

There is a secret that very few dealers want you to know about. We reveal that secret to you so you can capitalize as well.

Automotive SEO

We will explain Search Engine Optimization (SEO) in the easiest terms and what it takes to rank in the first spot in places like Google and Bing.

Car Dealership Advertising Online

We break down different facets of online car dealership advertising and show you what it takes to make Sesame Street simple designs that will ATTRACT website viewers to click on your cars… and start the sales process seamlessly

Mastermind Groups

You have heard of it, but have no idea what it is! We will be holding monthly sessions where will be providing EXCLUSIVE news, trainings, and answering your questions on automotive internet trends and LotVantage software.

Selling Cars Online

I wanted to let you know selling cars online is your business. Our business here at LotVantage is to get your cars in front of eager buyers and help you close the deal and to help you do that. The easiest thing to do is to is to join our SECRET insiders club and you will receive our ebook to get you started.

Download this ebook now!

If you have any questions or want us to focus on any topics, contact me directly at phil@thatsus.com.

Here’s to YOUR Success!

Phil Krnjeu

auto industry expert, automotive seo, craigslist Hide

from- news.yahoo.com

AutoShopper.com’s website buyers can find a million new and used certified pre-owned cars from thousands of auto dealers and private sellers. Now with new open source technologies being added to its dealer management structure from That’s Us Technologies, dealers can orchestrate cutting edge classified marketing services. This software suite to simplifies the process’ that dealers use to broadcast vehicles across the web in a one-click fashion. This leverage of web services integrates easily with AutoShopper.com and provides dealers with an easier, more efficient way of posting cars quickly and easily to the latest classified and social media sites, also easy to use dashboard is available for productivity and lead reporting and also integrates seamlessly with a dealership’s website.

Read full article at: http://news.yahoo.com/autoshopper-com-thatsus-com-dealers-over-top-strategic-081125124.html

autodealers, dealership, inventory, inventory marketing, Lead Management, lotvantage, online marketing, web display Hide

See what customers are saying about LotVantage’s Classified Listing Application for Autos and Powersports.

auto dealership online inventory, auto inventory software, car dealership software, Classified Listing Application, craigslist, Customer Reviews, customer testimonial, inventory marketing, Lead Management, motorcycle management, online marketing Hide

An overwhelming number of dealers have requested the ability to collect trade-in data from both prospective customers and individuals looking to sell or trade their vehicles.

Auto Dealers have been forced to utilize unconventional methods to acquire preowned vehicles to fill their lots. The auctions are packed with dealers competing for the same vehicle driving preowned inventory prices high. Dealers need to take the steps necessary to procure trade-ins from across their demographic area.

“What’s Your Vehicle Worth?” trade-in lead submission form.

This intuitive form will collect data (Year, Make Model, Mileage and Condition) about the prospects trade. There are additional text entry boxes for Name, Phone and Email address. (See below)

This form simply sends a lead (to the designated email address assigned in your account) that a prospect would like information on a trade. NO TRADE-IN INFORMATION (VALUE) IS PROVIDED BY THE SYSTEM TO THE PROSPECTIVE CUSTOMER

The leads are clearly labeled “Landing Page – Trade-In Form Submission” as the lead source.

Dealers who elect not to participate in this unique opportunity to collect additional leads have the ability to turn off the Trade-In Value Form by clicking Settings > Landing Pages & turning Trade-In Form > OFF.

auto dealership online inventory, auto inventory software, autodealers, Classified Listing Application, inventory marketing, online marketing, Trade-In Data Hide

Backpage.com is a “craigslist-like” online classified site which is also available to our customers. By subscribing to backpage.com, dealers will be able to expand the distribution of their listings, and get more exposure for their vehicles. Any dealer who subscribes to one of our products is eligible to sign up for backpage.com distribution. Here are some interesting facts about backpage.com:

• Backpage is ranked 138th most visited site in US (alexa.com)
• 260 Newspapers’ Online Classifieds are powered by backpage.com
• Over 3 million unique visitors in March 2011
• +20% monthly growth for almost a year
• Posting 2.0 now offers FULLY AUTOMATED FEEDS to backpage.com
• No ghosting or flagging issues
• Posting to over 220 metro markets available
• No Captcha Code necessary
• No backpage.com account required

Sample backpage.com listing:

auto inventory, autodealers, backpage, Classified Listing Application, craigslist, inventory management software, inventory marketing, online marketing Hide

Every ad posted to either craigslist or backpage.com includes their own VSLP (Vehicle-Specific Landing Pages or simply just Landing Pages). These custom landing pages will scrape traffic off of the classified portal and bring customers directly to the vehicle’s specific page. Each VSLP includes multiple calls to action to increase leads for dealers, including:

• Links to dealership website dealership phone numbers contact dealer forms and full analytics
• Links to all other VSLP’s (the dealer’s entire inventory).

Vehicle specific landing pages have been proven to increase dealership website traffic in excess of 28% – making this feature a great addition to the product.

auto dealership online inventory, auto inventory, autodealers, Classified Listing Application, inventory marketing, online marketing, Vehicle-Specific Landing Pages, VSLP Hide

Craigslist+ integrates a new user user-friendly interface that internalizes the Craigslist functions and ultimately reduces the time necessary to manage your Craigslist advertisements.

Find the vehicle you want to post, hover over the Select an action menu, and select Post to Craigslist. This will open the ad preparation page.

From this page, you can do the following:

• Select your preferred template
• Click the Edit Details link to change the vehicle details
• Modify the Craigslist ad title
• Change the Craigslist market for the post
• Select preferred banner (works only for banner supported templates)
• Select photo count

To begin the actual posting process, Click the Post To Craigslist button.

The first time you post to Craigslist using this system, the application will prompt you for permission to run the java applet. Check the Always trust content and then click Run. By checking the “Always trust” box, it should bypass this prompt in the future and immediately begin the actual posting process.

Once the posting process begins, a yellow progress bar will appear. On the first post you attempt, if will ask you to login with your Craigslist account credentials. Enter that information and click Login.

At the end of this process, you will be prompted to enter in the captcha code to finalize the post.

When the post is complete, you will be returned to the main inventory page and will notice it says “Craigslist Post Successful“.

autodealers, craigslist, craigslist ads, craigslist ghosting, post to craigslist Hide

Motorcycle dealers can now exhale a little as Craigslist has added a Motorcycles/Scooters by Dealer category earlier this week. While the section “Motorcycles” existed before, many dealerships had experienced problems of being flagged by some in the Craigslist community who felt only private sellers should post bikes for sale. The new category allows dealers to list their inventory without this worry.

As a result of this change on Craigslist, potential buyers can now refine their search for motorcycles (or scooters) by clicking tabs at the top of Craigslist. Users can chose to display only motorcycles by private owners, only those for sale by dealers, or both.

LotVantage users also now have the option within the software to post their motorcycles to the new “Motorcycles by Dealer” sub-section.

craigslist, Dealers, dealerships, inventory, inventory marketing, motorcycle sales, Motorcycles, motorcycles by dealer, new, post to craigslist, scooters Hide