Longform Facebook Video Should Be a Focus for Dealerships and Manufacturers

Adam Goldberg Blog, Facebook, Video 0 Comments

Facebook recently announced another change to their News Feed algorithm, which will now favor longform video. Facebook is constantly working on News Feed to ensure users are enjoying their experience, with the goal to keep them on Facebook longer. In the announcement, Facebook encourages brands to “focus on creating videos that are relevant and engaging to their audiences. Longer videos …

Centurion Boats and Supreme Boats

Press Release: LotVantage Selected by Centurion & Supreme Boats as Social Media Partner

Mai Tran Press Release 0 Comments

January 26, 2017, Tampa, FL LotVantage, a digital marketing company for dealerships, has been selected as a strategic social media partner by Centurion & Supreme Boats. Dealerships who carry those product lines can now easily manage their social media presence Handsfree. Centurion & Supreme Boats will strategically manage brand awareness via the dealerships who carry their inventory. Dealers will take …

Facebook Instant Reply for Dealerships

How To Set Up Facebook Instant Reply For Your Dealership Page

Mai Tran Blog, Facebook, How-To's, Social Media 0 Comments

What are Facebook Instant Replies? Instant Replies is a newer option from Facebook that allows you to automatically send messages as your Page’s first response to new messages. For example, you can use your Instant Reply message to let a customer know that you’ll get back to them soon, thank them for contacting your Page or give them a Call-to-Action …

social media for dealerships

Mai Tran Blog, Facebook, Social Media, Uncategorized 0 Comments

We’d like to share 5 things your dealership can do to improve their social media presence in 2017. According to estimates, the number of worldwide social media users has reached 1.96 billion and is expected to grow to some 2.5 billion by 2018. Considering the number of people interacting on social media networks, it is a no-brainer that dealerships should …

How To: Include a Call-to-Action on Your Dealership Facebook Page

Mai Tran Blog, Facebook, How-To's, Social Media 0 Comments

What is a Call-to-Action Button you ask? It is literally what it sounds like; it is a clickable button on a Facebook Page that gets your Page visitor to do something specific. A Call-to-Action, also commonly referred to as a CTA, helps drive people from Facebook to take actions that are important to your dealership. (i.e. booking a service at …

How To: Include Your Services on Your Dealership Facebook Page

Mai Tran Blog, Facebook, How-To's, Social Media 0 Comments

Did you know that you can include your dealerships’ services on your Facebook Page? The benefits to a customer using social media to shop for services is simple; it’s all about convenience. It is a relatively easy way to convert a savvy social media visitor into a lead and eventually, a loyal customer. Many services that your dealership provides are …

Craigslist Moving to Paid for More Categories on 12/1/2016

Mai Tran Blog, Craigslist 0 Comments

We have some more Craigslist news for you. Craigslist just announced that starting Thursday, December 1, 2016 ads posted in the ATV, UTVs, Snowmobiles, Boats, Heavy Equipment & Trailers categories are going to be $5/ad. Earlier this month, we shared that Craigslist is charging $5 for Motorcycle and RV ads, but now they’re charging for these additional categories as well. What does this mean? When …

Craigslist Moving to Paid for More Categories on 12/1/2016

Mai Tran Blog, Craigslist 0 Comments

Craigslist recently announced that starting Thursday, December 1, 2016 ads posted to the following categories will now require payment to post ads. ATV, UTVs, Snowmobiles – $5 Auto Wheels and Tires – $3 Boats – $5 Farm and Garden – $3 General for Sale – $3 Heavy Equipment – $5 Trailers – $5 Earlier this month, we shared that Craigslist is …

Why RV and Motorcycle Dealers Should Pay to Advertise on Craigslist

Adam Goldberg Blog, Craigslist, Featured 0 Comments

Craigslist recently announced that posting ads to the RV and Motorcycle categories will now require a listing fee of $5/ad. If you rely heavily on Craigslist to drive traffic to your RV or Motorcycle dealership, you may be looking at ways to avoid paying that listing fee. In our most humble and industry professional opinion, we strongly advise that you …

Increase Facebook Check-Ins at your Dealership with Facebook Wi-Fi

Adam Goldberg Blog, Facebook, How-To's, Social Media 1 Comment

How often do you hear, “Hey, what’s your Wi-Fi password?” at your dealership? Consumers are always looking for ways to stay connected and they may be doing research while shopping on your lot. This is the perfect opportunity to take advantage of their need for constant connectivity. What is a Facebook Check-In? Facebook has a feature that lets your customers virtually …