social media for dealerships

Loren Fay Blog, Facebook, Social Media, Uncategorized 0 Comments

We’d like to share 5 things your dealership can do to improve their social media presence in 2017. According to estimates, the number of worldwide social media users has reached 1.96 billion and is expected to grow to some 2.5 billion by 2018. Considering the number of people interacting on social media networks, it is a no-brainer that dealerships should …

How To: Include a Call-to-Action on Your Dealership Facebook Page

Loren Fay Blog, Facebook, How-To's, Social Media 0 Comments

What is a Call-to-Action Button you ask? It is literally what it sounds like; it is a clickable button on a Facebook Page that gets your Page visitor to do something specific. A Call-to-Action, also commonly referred to as a CTA, helps drive people from Facebook to take actions that are important to your dealership. (i.e. booking a service at …

How To: Include Your Services on Your Dealership Facebook Page

Loren Fay Blog, Facebook, How-To's, Social Media 0 Comments

Did you know that you can include your dealerships’ services on your Facebook Page? The benefits to a customer using social media to shop for services is simple; it’s all about convenience. It is a relatively easy way to convert a savvy social media visitor into a lead and eventually, a loyal customer. Many services that your dealership provides are …

Craigslist Moving to Paid for More Categories on 12/1/2016

Loren Fay Blog, Craigslist 0 Comments

We have some more Craigslist news for you. Craigslist just announced that starting Thursday, December 1, 2016 ads posted in the ATV, UTVs, Snowmobiles, Boats, Heavy Equipment & Trailers categories are going to be $5/ad. Earlier this month, we shared that Craigslist is charging $5 for Motorcycle and RV ads, but now they’re charging for these additional categories as well. What does this mean? When …

Craigslist Moving to Paid for More Categories on 12/1/2016

Loren Fay Blog, Craigslist 0 Comments

Craigslist recently announced that starting Thursday, December 1, 2016 ads posted to the following categories will now require payment to post ads. ATV, UTVs, Snowmobiles – $5 Auto Wheels and Tires – $3 Boats – $5 Farm and Garden – $3 General for Sale – $3 Heavy Equipment – $5 Trailers – $5 Earlier this month, we shared that Craigslist is …

Why RV and Motorcycle Dealers Should Pay to Advertise on Craigslist

Adam Goldberg Blog, Craigslist, Featured 0 Comments

Craigslist recently announced that posting ads to the RV and Motorcycle categories will now require a listing fee of $5/ad. If you rely heavily on Craigslist to drive traffic to your RV or Motorcycle dealership, you may be looking at ways to avoid paying that listing fee. In our most humble and industry professional opinion, we strongly advise that you …

Increase Facebook Check-Ins at your Dealership with Facebook Wi-Fi

Adam Goldberg Blog, Facebook, How-To's, Social Media 1 Comment

How often do you hear, “Hey, what’s your Wi-Fi password?” at your dealership? Consumers are always looking for ways to stay connected and they may be doing research while shopping on your lot. This is the perfect opportunity to take advantage of their need for constant connectivity. What is a Facebook Check-In? Facebook has a feature that lets your customers virtually …

Craigslist Announces Big Change – Motorcycles and RVs Are Now Paid Categories

Adam Goldberg Blog, Craigslist 0 Comments

Craigslist announced that ads in the Motorcycle and RV dealers category will cost $5 per ad, effective November 15, 2016. When this happened in the automotive space nearly 3 years ago, we recognized dealerships that put their budget together and continued posting on Craigslist saw lead volume increase by 15 times per unit. Craigslist, the 12th most visited website in …

Boosting Facebook Posts is a Smart Investment for your Dealership

Adam Goldberg Blog, Facebook, How-To's, Uncategorized 0 Comments

Facebook for dealerships is a pay-to-play marketplace when you have a business page. It’s nearly impossible to reach your entire audience without putting an advertising budget behind it. This post will give you a basic understanding of Facebook boosting (advertising) and audience targeting to help expand the reach or your dealership’s messaging. On all of your posts, you’ll see a …

Premium Export Bundle has replaced eBay Classifieds

Adam Goldberg Blog, eBay 0 Comments

LotVantage’s Premium Export Bundle automatically sends dealers inventory to the leading classified marketing sites with a professional presence.  The Premium Export Bundle is completely Handsfree for dealerships.  Just turn it on and inventory automatically flows to all the relevant places for vehicles including Backpage, Vast, AutoTrader (fees apply), and dozens of additional sites.  LotVantage manages the connections and revisions with …