Craigslist Moving to Paid for More Categories on 12/1/2016

Loren Fay Blog, Craigslist 0 Comments

Craigslist recently announced that starting Thursday, December 1, 2016 ads posted to the following categories will now require payment to post ads. ATV, UTVs, Snowmobiles – $5 Auto Wheels and Tires – $3 Boats – $5 Farm and Garden – $3 General for Sale – $3 Heavy Equipment – $5 Trailers – $5 Earlier this month, we shared that Craigslist is …

Why RV and Motorcycle Dealers Should Pay to Advertise on Craigslist

Adam Goldberg Blog, Craigslist, Featured 0 Comments

Craigslist recently announced that posting ads to the RV and Motorcycle categories will now require a listing fee of $5/ad. If you rely heavily on Craigslist to drive traffic to your RV or Motorcycle dealership, you may be looking at ways to avoid paying that listing fee. In our most humble and industry professional opinion, we strongly advise that you …

Craigslist Announces Big Change – Motorcycles and RVs Are Now Paid Categories

Adam Goldberg Blog, Craigslist 0 Comments

Craigslist announced that ads in the Motorcycle and RV dealers category will cost $5 per ad, effective November 15, 2016. When this happened in the automotive space nearly 3 years ago, we recognized dealerships that put their budget together and continued posting on Craigslist saw lead volume increase by 15 times per unit. Craigslist, the 12th most visited website in …

Why Filling the Sidebar is Imperative on Craigslist

Adam Goldberg Blog, Featured

Data is everything online. Consumers love more information. They will spend a great deal of time researching a computer or getting more information about an appliance they’re considering. In the automotive industry, the love of data is even more pronounced. Why, then, do most dealers leave some of the most important information off of their inventory listings? On some of …

Descriptive Ads Perform Best on Craigslist and eBay Motors

Adam Goldberg Blog, Featured

In the past, we’ve discussed the importance of pictures in your online inventory listings. That hasn’t changed, but it’s important that we make sure we don’t take away from the other important component of your listings: the descriptions. A picture might say a thousand words, but the details you can put into the descriptions of your vehicles have a big …

If Your Inventory is Everywhere, It Won’t Be Missed

Jim Jabaay Blog

There are two primary strategies when it comes to car dealer inventory marketing. The first has been around for a while. The wide approach says that dealers should be putting their inventory out there in multiple venues. The second is relatively new, where dealers are pulling away from third party sites and focusing on bringing people to their own websites. …

You can Buy Anything on Craigslist, Even a Pirate Ship

Adam Goldberg Blog

  We are very big fans of Craigslist. It not only acts as the most cost-effective venue through which car, boat, and RV dealers can sell their inventory, but you can also find just about anything else on the site. Case-in-point: this pirate ship for sale. It may be a replica, but that’s a good thing. Shower, refrigerators, queen sized …

The Cost of Free and Why Craigslist is Better Now

Adam Goldberg Blog

There are plenty of things offered to car dealers that fall under the category of “free”. Co-op money from the OEM is normally considered free. The donuts that the Cars.com representative brings every month are seen as free. Even the materials that the OEM and other suppliers send you to market your cars and services can be viewed as free. …